ITG Innovation Blog
The Aqueduct and the Mind
Artificial intelligence is flooding our workflows with endless ideas, making human cognition—not technology—the real bottleneck to innovation. To turn AI into a true discovery partner, teams must upgrade their judgment to overcome the cognitive biases that derail swift, substantial decision-making.
How To Be More Creative: 6 Research-Backed Methods
Creativity isn't just a gift; it's a muscle. Discover 6 scientifically proven ways to boost divergent thinking and solve complex business problems.
The Ten People You Meet in Ideation
Discover the ten common ideation archetypes and expert techniques to harness their strengths for more productive innovation sessions.
How to Take the Wheel Back When You’re Experiencing an Innovation Tailspin
Most innovation efforts don't explode—they just quietly stall when smart teams hit uncertainty and reflexively tap the brakes. The Behavioral Innovation™ Approach helps you outsmart the biases that fuel paralysis, turning hesitation into smart momentum through clarity, curiosity, and courage.
ITG’s 2023 Summer of Innovation Learning List
We are officially commencing the start of “Hot Innovation Summer” with our annual Summer of Innovation Giveaway with featured omni-media recommendations from the Idea To Go team that have helped us shift our perspective—and will help you too!
The 2022 Summer of Innovation Reading List
We are officially commencing the start of “Hot Innovation Summer” with our annual Summer of Innovation Book Giveaway with top picks from the Idea To Go team that have helped us spark our creativity—and will help you too!
Reframing Risk, Part Two
Businesses and brands need to embrace risk, not run away from it. Adam Hansen takes a look at how a little bit of risk at the difference between risk in concept development vs. product development.
Reframing Risk, Part One
Businesses and brands need to embrace risk, not run away from it. Adam Hansen takes a look at how a little bit of risk at the front end of innovation can lead to a lot of reward in the end.